Canopy Growth Launches CBD Beverage Brand Quatreau in the U.S.
The new CBD-infused sparkling water delivers natural flavors with zero sugar and 25 calories.
NEW YORK, March 2, 2021 /CNW/ - Canopy Growth Corporation, a diversified cannabis, hemp, and vaporization device company, has entered the high-potential U.S. CBD beverage category with the launch of Quatreau, a premium ready-to-drink CBD-infused sparkling water. The stateside launch follows the successful 2020 rollout of Canopy Growth's CBD-infused beverages in Canada, where Quatreau is now the top-selling ready-to-drink CBD beverage.
Quatreau sparkling water contains 20 mg of premium, U.S. grown hemp-based CBD and one of four flavors. With a manufacturer suggested retail price of $3.99 per 12-ounce can, Quatreau is a functional zero-sugar drink that delivers a natural, low calorie beverage alternative.
Product SKUs available at launch will include:
Quatreau CBD-infused Sparkling Water in Cucumber + Mint Quatreau CBD-infused Sparkling Water in Passionfruit + Guava Quatreau CBD-infused Sparkling Water in Ginger + Lime Quatreau CBD-infused Sparkling Water in Blueberry + Acai "We have proven our beverage strategy in Canada, where we are currently the market share leader in CBD-infused ready-to-drink beverages, said Canopy Growth President and Chief Product Officer Rade Kovacevic. "Beverages are fueling growth in the CBD category and we believe this product will resonate with U.S. consumers looking for a naturally flavored, zero sugar option."